THIRUVANANTHAPURAM (TIP): Start up in London, develop in India. This is the message from London and Partners, the metropolis’s official promotional organisation, to start-ups based in Kerala.Set up business there and get back home to develop it. Size does not matter for aspiring entrepreneurs, says Jeff Cao, Head for Asia and Pacific, London and Partners.

DIRECT FLIGHTS

In fact 95 per cent of the businesses hosted by the agency have strength varying from 10 to 15, according to Gautam Sehgal, Chief Representative for India. There are 131 direct flights operating to London every week from various cities in India, notes Cao. So companies here are best positioned to take advantage of facilities that the city offers, he adds. Aspirants need just to plug in at office space made available for liberal terms. The agency will also help with finding necessary capital for investment and growth – be it in the form of angel funds, venture capital or private equity.

STORY TO TELL
Cao said his agency is looking to invite aspiring entrepreneurs ‘who have a compelling story to tell’ to use the platform London offers and reach out to the rest of the world.