NEW YORK CITY (TIP): Mayor Bill de Blasio and Department of Small Business Services Commissioner Gregg Bishop has announced the launch of ‘NYC Love Your Local,’ a new initiative to celebrate and promote the diverse, independent, small businesses that enrich neighborhoods across New York City. The program encourages New Yorkers to share their favorite independent, non-franchise businesses, which will add them to an interactive map that is now available online at nyc.gov/loveyourlocal. Shared businesses may also apply for a share of $1.8 million in grant funding and expert advice to help them better meet competitive pressure. New Yorkers may share why they love their favorite local business on social media by using the hashtag #LoveYourLocalNYC.

“New York City thrives on the energy, culture and diversity of small businesses,” said Mayor Bill de Blasio. “The NYC Love Your Local program gives New Yorkers a chance to support their favorite businesses by bringing the local establishments they love into the limelight and giving them the chance to cultivate business through a nomination to win a $1.8 million grant.”

“Independent, small businesses are the backbone of our neighborhoods, and the NYC Love Your Local initiative recognizes and supports their vital role in the fabric of New York City,” said Gregg Bishop, Commissioner of the Department of Small Business Services. “New York City is full of unique neighborhoods that are given character by local merchants and entrepreneurs. New Yorkers should share their favorite neighborhood business and be sure to show their love.”

This new initiative will tap into New Yorkers’ love for the neighborhood staples they frequent to spread the word about shopping local. Small businesses face unique challenges but have an important place in the fabric of New York City.

The New York City Economic Development Corporation is a funding partner for the business grants.

About the Department of Small Business Services (SBS) : SBS helps unlock economic potential and create economic security for all New Yorkers by connecting New Yorkers to good jobs, creating stronger businesses, and building a fairer economy in neighborhoods across the five boroughs. For more information on all SBS services, go to nyc.gov/sbs or call 311.