- By Prof. Indrajit S Saluja
Recently I was in Hyderabad. My host brought me some biscuits with a cup of tea. The biscuits tasted very well, and I asked my host about the brand of the biscuits. She brought me a fresh pack. I immediately recognized the brand and recalled the person behind it.
I have known, from my Ludhiana days, Rajni Bector, the enterprising lady who in 1978, began making ice cream, bread, and biscuits in her kitchen in Ludhiana, and then quickly gained popularity for their exceptional quality and taste.
Rajni Bector, also known as the “Ice Cream Lady of India,” is an inspiring entrepreneur who turned a small investment of Rs 20,000 into a Rs 6,000 crore empire.
Rajni founded Mrs. Bector’s Cremica, a brand that now offers a wide range of products, including biscuits, sauces, spreads, and breads, with a strong presence in both domestic and international markets. The company supplies major fast-food chains like McDonald’s, Burger King, and Domino’s in India.
Rajni’s perseverance and commitment to quality led her to success, and in 2021, she was honored with the Padma Shri, one of India’s highest civilian awards, for her contribution to the food industry.
I am now waiting for Cremica in the US.
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