Facebook eyes newsletter biz with new publishing platform

After launching Facebook News, the social network now aims to monetise the newsletter business and will soon start testing partnerships with independent writers for its new publishing platform.

According to a report in Axios, the newsletter publishing platform is free-to-use, and will be integrated with Facebook Pages.

The Pages integration will allow writers, journalists and content professionals to publish content outside of text, like live videos and “Stories” status updates.

The platform will also include tools for journalists to build actual websites.

“Facebook plans to build tools within the platform that allow writers to monetise their websites and newsletters with subscriptions, and possibly other forms of revenue down the line,” the report mentioned on Tuesday, March 16.

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