OpenAI is venturing into a territory long dominated by Google with the selective launch of SearchGPT, an artificial intelligence-powered search engine with real-time access to information from the internet.
The move, announced on Thursday, July 25, also places the AI giant in competition with its largest backer Microsoft’s Bing search and emerging services such as Perplexity — a search-focused AI chatbot firm backed by Amazon founder Jeff Bezos and semiconductor giant Nvidia.
Shares of Google’s parent company Alphabet ended 3% lower on Thursday, July 25, after OpenAI’s announcement.
OpenAI said it has opened sign-ups for the new tool, which is currently in the prototype stage and is being tested with a small group of users and publishers. The company plans to integrate the best features from the search tool into ChatGPT in the future.
“AI-powered search tools from OpenAI and Perplexity re-affirm search as a content engagement model but pressure Google to be better at its own game,” Canaccord Genuity analyst Kingsley Crane said.
Google dominates the search engine market with a 91.1% share as of June, according to web analytics firm Statcounter.
SearchGPT will provide summarized search results with source links in response to user queries, OpenAI said in a blog post. Users will also be able to ask follow-up questions and receive contextual responses.
The company will give publishers access to tools for managing how their content appears in SearchGPT results. News Corp and The Atlantic are publishing partners for SearchGPT.
SearchGPT signals a closer collaboration between publishers and OpenAI, following content licensing agreements with major organizations like Associated Press, News Corp and Axel Springer. “Newer AI-powered search providers could face challenges of their own, with Perplexity already facing pending legal action from publishers like Wired and Forbes, and Condé Nast,” said Crane.
Major search engines have been trying to integrate AI into search since ChatGPT first launched in November 2022. Microsoft, through its early investment, adopted OpenAI technology for its Bing search engine, while Google rolled out AI-powered summaries for the wider public at its developer conference in May. Google did not respond to a Reuters query on the potential impact of SearchGPT on its business.
Google AI systems make headway with math in progress toward reasoning
Alphabet’s Google unveiled a pair of artificial intelligence systems on Thursday that demonstrated advances in solving complex mathematical problems, a key frontier of generative AI development.
The current class of AI models, which work by statistically predicting the next word, have struggled with abstract math, which requires greater reasoning capabilities resembling human intelligence. DeepMind, the company’s AI unit, published results showing that its new AI models in development, called AlphaProof and AlphaGeometry 2, solved four out of six questions at the 2024 International Math Olympiad, a prominent competition for high school students. Source: Reuters
OpenAI enters Google-dominated search market with SearchGPT
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